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A Hiring Strategy That Might Work for You

In every part of the country, small and medium-sized business owners are wondering how they are going to find enough people to survive and thrive. Have you thought about how you will continue to of...
By Bob Heidlage, Global Recruiters of Batesville
In Articles
Tuesday, March 28, 2023

The Evolution of Obituaries and What That Means for Your Website

Today, Families Expect More from an Obituary How many of us can picture our parents or grandparents flipping to the obituaries section of the newspaper looking for names they recognized?  Ge...
By Carol Heffernan
In Articles
Tuesday, March 28, 2023

The Future of the Profession - Is It Really Very Different From the Past?

The funeral profession has been around, in a variety of fashions, since time immemorial. What’s the best route to ensure this essential service remains a thriving business into the future? Do nothi...
By Elli Morris
In Articles
Tuesday, February 28, 2023

Embracing Hospice: Benefits of Optimizing Palliative Care

I have no idea what compels someone to become a funeral director, but I simply haven’t dreamt of being anything else. I choose every day to comfort the brokenhearted, to see others at their weakest...
By Hannah M. Burns
In Articles
Tuesday, February 28, 2023

Education in 2023

“Education” is our feature for this special issue of Southern Funeral Directors Magazine. The funeral profession already has a shortage of licensed funeral directors and embalmers and the much disc...
By John Yopp
In Articles
Tuesday, February 28, 2023

Six Reasons that Loans Get Declined

Declining loans is the worst part of my job. I sometimes come across funeral directors who take new jobs, move their families, or even sign agreements to purchase a funeral business assuming that t...
By Jody Myers
In Articles
Thursday, January 26, 2023

The Basics of Personnel Records

Most funeral home owners know that they should have a personnel file for each of their employees, but fewer know exactly what should be in those files and fewer still understand that they should be...
By Curtis D. Rostad, CFSP
In Articles
Thursday, January 26, 2023
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Previous Posts

Business Decisions for Your Funeral Home

Independent firms are increasingly approached by consolidators (big and small), what are the top 3 considerations when contemplating the sale of a generational, family owned firm? A. Don’t go at it...

How to MITIGATE RISKS When Choosing A FUNERAL HOME BUYER

2025 is shaping up to be an active year for funeral home transactions. The NewBridge Group has been advising family owned, private funeral home owners on their succession plans for over twenty five...

Ditching the Doom and Gloom

The funeral industry is undergoing a profound transformation. For generations, funeral homes have relied on traditional marketing approaches, often steeped in somber imagery and a focus on the inev...

Goal Setting and Digital Marketing

When I wrote my book, “The Consumer’s Journey to Purchasing Funeral Services,” I have to admit I had to research a simple question: “What is the difference between ‘marketing’ and ‘advertising’? I ...

Bridging the Gap

There is nothing quite like human connection. When we meet and speak with someone face to face, we develop meaningful bonds. In the funeral profession, these moments are crucial for demonstrating a...

The Weight of Grief

HOW AFTERCARE PROGRAMS CAN HELP The loss of a loved one is one of the most profound and challenging experiences a person can endure. Grief, with its overwhelming intensity, can leave individuals f...

3 Ways to Increase Preneed Leads Online

If you’re like most funeral professionals, you want to find ways to increase your funeral home’s revenue. However, you don’t have many options to do so. Let’s take a look at a few: 1. You can rai...