Articles

3 Reasons to Focus on Community Outreach

Picture this: It’s a beautiful autumn day, and your funeral home is hosting a charity cookout at a local park. Families have gathered for food, music, games, and neighborly fun. As more and more f...
By Jeff Stewart
In Articles
Wednesday, October 2, 2024

Cultivating Community Connections How Funeral Professionals Can Lead Through Service and Outreach

As a funeral professional, you are more than a caretaker in times of loss; you are a pillar of comfort, guidance, and support for families navigating the journey of grief. You have the unique oppor...
By Terri Bordenkircher
In Articles
Wednesday, October 2, 2024

THE POWER OF HOLIDAYS FOR FUNERAL HOME OUTREACH

One of the best and most efficient ways to grow your funeral home is by developing connections with members of your community. Outreach, if performed attentively and with purpose, builds trust with...
By Guy V. Winstead
In Articles
Wednesday, October 2, 2024

Become Your Community’s Preferred Choice for Cremation Memorialization

The national cremation rate has reached an unprecedented level, with many individuals gaining a deeper understanding of the importance of memorialization. Whether making their own end-of-life arran...
By Jacob Young
In Articles
Tuesday, September 3, 2024

THE ROLE OF FUNERAL DIRECTORS IN HONORING VETERANS: Presenting a Lasting Memorial

Bereavement, which literally means “to be deprived by death,” and grieving, the outward expression of this loss, are deeply personal and often overwhelming experiences¹. When planning a funeral for...
By Gwen Miller
In Articles
Tuesday, September 3, 2024

MONUMENTS AND MARKERS: Educating Funeral Directors for Enhanced Family Support

Incorporating headstone sales into a funeral home’s services presents significant advantages. Firstly, it can boost revenue without incurring substantial added overhead, making it a cost-effective ...
By Joey Chandler
In Articles
Tuesday, September 3, 2024

EXPECT MORE From Your Case Management Software

When you run a funeral home, maximizing your time is maximizing your earning potential. The less time you spend entering information into your many systems, the more time you can spend taking care ...
By Effie Anolik
In Articles
Tuesday, August 6, 2024
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Previous Posts

The Weight of Grief

HOW AFTERCARE PROGRAMS CAN HELP The loss of a loved one is one of the most profound and challenging experiences a person can endure. Grief, with its overwhelming intensity, can leave individuals f...

How to Help Consumers Make Informed Preneed Trust Choices

Preneed trusts are invaluable for ensuring long-term growth and stability for funeral homes while providing peace of mind for families. Despite their importance, preneed trusts remain widely misund...

The Cornerstone of Success: Providing the Best Culture, Incentives and Opportunities for Employees

In the funeral service profession, our work goes beyond providing a service – we offer comfort and support during some of the most challenging moments in people’s lives. Over my 40 years in this in...

How to Build a Strong, Loyal Team in Your Funeral Home

Throughout my career, I have been fortunate to work in many funeral homes across the country. While the differences between these businesses are significant, in many ways, all funeral homes share t...

How to Recruit and Retain Top Talent for Your Funeral Business

In the funeral business, your team is arguably the most important element of your services. While everybody appreciates updated facilities and fair pricing, the people you employ offer families emo...

What Pet Parents Look for in an End-of-Life Provider

For pet parents, the bond they share with their furry, feathered, or scaled companions transcends mere ownership. These cherished members of the family occupy a central place in the heart and home....

MENTORING: A Mutually Beneficial Relationship

MENTOR, BRYANT HIGHTOWER How do you create a successful mentor and mentee relationship? The foundation of a successful mentor-mentee relationship is built on mutual trust. Mutual trust is essenti...